De Selectie is a very satisfied customer of Giant. “Job postings are read for longer, more than the average number of people apply, and we have a higher conversion rate.”
De Selectie supports companies in fulfilling their mission through RPO, interim recruitment, and recruitment marketing. The company does this by organizing best-in-class corporate recruitment. In any case, not a traditional way of recruitment and selection: no collaboration based on dependency, emphasizes recruitment specialist and partner Dustin Posthuma from the Zwolle headquarters of De Selectie (which has offices in Hoorn and Utrecht). “We work according to the total recruitment principle and, following this philosophy, leave nothing to chance. We deliver high-quality, tailor-made recruitment and recruitment marketing power. Together with our clients, we determine what is missing in their team and only deploy the people and tools that are truly necessary.” Clients range from Intersnack to HVC and healthcare organization Estinea, to, for example, Truckland.
The company, which periodically organizes recruitment strategy sessions (including in the AZ Alkmaar football stadium and sports center Papendal), also has a Recruitment Academy that collaborates with Windesheim University of Applied Sciences.
From the very beginning, De Selectie has been a recruitment marketing agency, explains recruitment specialist and partner Posthuma. “That’s where it all started. A target audience-focused approach is our foundation—we’re marketers at heart. We only started offering recruitment services three years ago. During the first three years, we focused solely on recruitment marketing.”
The target audience-focused approach remains central. “For all major clients, we conduct extensive Employer Value Proposition (EVP) research—how the employer is perceived, and which target audiences are the most difficult to attract. Based on that, we build employer brands that are both authentic and appealing.”
In addition, De Selectie provides interim recruiters and RPO recruiters for temporary projects and outsourced recruitment.
Giant reports are essential for both recruitment marketing and employer branding, says Posthuma. “What is a target audience looking for in a job and in an employer? How can we match them to the vacancy and the organization? Giant helps make employer branding and job postings more attractive.” Moreover, Giant provides insight into the availability of certain target groups in the labor market—“what is realistic and achievable in recruitment?”
“HR managers are impressed when you show up with a Giant report. It helps elevate the recruiter’s position and appearance to a more professional level.”
Posthuma praises Giant’s audience dashboard: “Not using it is like driving in the dark without headlights. You have to know where your target audience is—that’s essential in this beautiful profession. With this tool, we have everything at our fingertips. For example, the pull factors—what a candidate finds important in a job, what media they use, what their education level is.”
Giant also quickly provides insights into the availability of talent in other countries: “Important for international companies looking to hire abroad—where is the talent available, and what are the costs? Say you want to start production in Poland—you’ll instantly have an overview.”
“This tool is an essential part of every recruiter’s toolbox. And Intelligence Group has done a great job making the dashboard visually appealing, which makes it a pleasure for our recruiters to use. Let me put it this way: we’re achieving results for our clients that we never imagined beforehand. We ourselves are surprised by the positive outcomes—by the time to hire and cost to hire ratios.”
Posthuma’s tip for optimal use? “Intelligence Group offers Giant training and workshops. We also provide 40 days of training with modules ourselves. With well-trained recruiters, you can achieve fantastic results using Giant.”
Would you like to learn more about Giant and what it can do for your organization? Feel free to contact us!
Solutions
Insight Overview
About Us
Other
Wil je weten waar je doelgroep zich bevindt, wat hen motiveert en hoe je ze effectief benadert? Ons Giant-dashboard geeft je de inzichten om je wervingsstrategie te versterken.
Voorjaarsactie: Sluit vóór 15 mei een jaarabonnement af en krijg 2 maanden gratis!
