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Top 10 favourite job boards in France in 2020: Pôle Emploi on top, Indeed is number two

Intelligence Group conducts annual research into the most popular job boards among active job seekers. In 2020, this research was conducted again with this article focusing on active job seekers in France. In this top 10, the biggest players are characterised by stability and continuity, as the top 4 has not changed compared to 2019. The list starts at the top with Pôle Emploi and follows with Indeed, LinkedIn and Monster. Unlike the Netherlands, Belgium and Germany, Indeed is not the most preferred job board among active job seekers in France. Within the top 10 Cadremploi made great progress. It has risen from ninth place in 2019 to fifth place in 2020. Apec has also risen two spots to sixth. Leboncoin and Meteojob have had to make way for these two risers in 2020 and have therefore both dropped in the rankings. The most favoured job boards list is closed by Jobrapido and Facebook, which have both risen three places compared to the previous year.

Furthermore, it appears that social platforms such as Facebook are also becoming more popular, but still lag behind compared to other countries. For instance, Facebook is in fifth place in the Netherlands. The 2020 list has no less than two newcomers, meaning that two job boards from 2019 have had to leave the top 10. Adecco was still in tenth place in 2019 and is in eleventh place in 2020. Manpower was even higher on the list in 2019 with a seventh place and one year later it is in thirteenth place.

 Top 10 job boards among active jobseekers in France in 2020

Ranking

Previous year (2019)

Job board

1.

(1)

pole-emploi.fr

2.

(2)

indeed.fr

3.

(3)

linkedin.fr

4.

(4)

monster.fr

5.

(9)

cadremploi.fr

6.

(8)

apec.fr

7.

(5)

leboncoin.fr

8.

(6)

meteojob.fr

9.

(12)

jobrapido.fr

10.

(13)

facebook.fr

Source: Intelligence Group 2020, GTAM

The contrast between demand and supply

The table below shows a composite view of the top 10 favourite job boards for jobseekers, direct employers and intermediaries. A number of striking results emerge from the analysis and presentation. A clear difference is immediately visible for Pôle Emploi, which is at the top for jobseekers and logically is the most used by employers in their search for new personnel. Among intermediaries this does not appear to be the most used job board and Pôle Emploi is in fifth place. Meteojob is the most used job board by intermediaries, whereas this is not the case for direct employers and active jobseekers. In these groups they are in fifth and eighth place respectively. Furthermore, Apec appears to be the only remaining match between the supply and demand side of the market and appears in all three lists. 

Top 10 job boards among active jobseekers, direct employers, and intermediaries in 2020

Job board

Jobseekers

Employers

Intermediaries

pole-emploi.fr

1.  1. 5.

indeed.fr

2.    

linkedin.fr

3.    

monster.fr

4.    

cadremploi.fr

5.    

apec.fr

6. 8. 9.

leboncoin.fr

7.    

meteojob.fr

8. 5. 1.

jobrapido.fr

9.    

facebook.fr

10.    

carriereonline.com

 

2.

10.

glassdoor.fr

 

3.

8.

paruvendu.fr

 

4.

 

jobintree.com

 

6.

3.

capital.fr

 

7.

 

solutia-domicile.com

 

9.

 

agefiph.fr

 

10.

 

keljob.com

  . 2.

directemploi.com

    4.

regionsjob.com

    6.

optioncarriere.com

    7.

Source: Intelligence Group 2020, GTAM, Jobfeed 2020

On the other hand, the analysis shows that popular job boards on the demand side of the market, such as Glassdoor (part of Indeed) or Keljob, do not rank high among active job seekers. Keljob falls just outside the top 10 with a twelfth place for active job seekers. The biggest difference between employers and intermediaries can be seen in the ranking of carriereonline.com, since it is in second place for direct employers and for intermediaries at the bottom of the list in tenth place. The difference between groups when it comes to Glassdoor is also significant. For direct employers it is in third place, while for intermediaries it is in eighth place. The fact that Glassdoor focuses more on direct employers could logically explain this difference. Indeed and LinkedIn do not appear in the list for direct employers and intermediaries, as the number of unique vacancies cannot be determined for these platforms.

Just like in Belgium, the Netherlands and Germany, Glassdoor does not appear in the top 10 among active job seekers in France. However, Glassdoor is often mentioned when it comes to the demand side of the market. It also appears that tech giant Google is making progress as a website for finding vacancies, especially in the Netherlands. In the top 10 among active job seekers in Belgium, Germany and France, Google falls outside of this and is thus still getting limited traction in Europe.

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